Electronics firm Sony introduces its HT-AX7 moveable house theatre speaker system on this unique video produced for the model by Dezeen.
HT-AX7 is a Bluetooth speaker system that may be configured to simply create encompass sound wherever the consumer needs.
The battery-powered and wire-free system includes a base unit, which capabilities as a soundbar, and two smaller moveable audio system that may be positioned across the listener to immerse them in sound.
When the product’s sound discipline mode is switched on, Sony’s 360 Spatial Sound Mapping know-how responds to the positioning of the audio system to create the impact of quite a few ‘phantom’ audio system surrounding the consumer. The perform even transforms stereo audio to really feel extra immersive.
“Right now, individuals are demanding extra versatility from know-how than ever earlier than, and we’re consuming content material on moveable units in additional numerous environments,” mentioned Sony product specialist Janhvi Sehgal.
“Sony’s new speaker system is a response to this – it lets you expertise actually cinematic sound, anyplace.”
Mazumi Osawa, a part of Sony’s design crew, defined how the speaker’s minimal geometric type was designed to mix seamlessly with the house of any consumer.
“The design problem was to create immersive sound inside a conveyable and highly effective speaker that may elevate any inside area,” he mentioned.
The disk-shaped satellite tv for pc audio system join magnetically to the bottom to cost when not in use. All components are wrapped in a gray cloth, whereas the bottom unit includes a delicate gray silicone higher.
In response to Osawa, sustainability was a key consideration when designing the system.
“Aware of the ecological impression, we have integrated a specially-developed recycled plastic, and a cloth that’s constructed from PET bottles.”
“We have performed this with out compromising on the understated aesthetic and elevated viewing expertise.”
The HT-AX7’s packaging was made from Sony’s Unique Blended Materials, which is derived from bamboo, sugarcane, and recycled paper.
The speaker system was primarily designed for consuming video content material on units akin to laptops, tablets and smartphones, but in addition permits customers to unfold the audio system all through an area to take heed to music and different audio content material.
Partnership content material
This video was produced by Dezeen for Sony as a part of a partnership. Discover out extra about Dezeen partnership content material right here.
