Acquisition stated to symbolize a brand new chapter within the evolution of RØDE, a part of The Freedman Group
RØDE Microphones LLC has introduced the acquisition of iconic American professional audio chief Mackie. The acquisition represents a brand new chapter within the evolution of RØDE and is claimed to ascertain The Freedman Group – its guardian firm – as some of the “well-rounded” professional audio corporations on the earth, with an catalogue of merchandise spanning a variety of audio options for content material creation, house and studio recording, broadcast, and reside sound manufacturing.
“I’m completely thrilled to welcome Mackie to The Freedman Group’s roster of iconic audio manufacturers,” stated founder and chairman Peter Freedman. “They’re true legends, with a pedigree of reside sound experience that’s merely unmatched. Right this moment, RØDE and Mackie are each leaders in audio, and we share the identical ardour for creating modern, high-quality merchandise with a powerful buyer focus. With this acquisition, The Freedman Group is now a premier audio know-how firm providing world-class merchandise to an excellent wider vary of consumers, from up-and-coming content material creators to professionals working in reside manufacturing and everybody in-between.”
Alex Nelson, CEO of Mackie added: “The complete Mackie crew is happy to be becoming a member of forces with Peter, Damien and their unimaginable crew. Having labored within the audio business for a few years, I’ve all the time held RØDE in excessive esteem. Their manufacturing functionality and know-how management is second-to-none in professional audio and I believe they’re the proper accomplice to assist Mackie increase as we enter an thrilling new chapter in our historical past. Additionally, the timing couldn’t be higher. We’ve got an unimaginable product roadmap forward of us, which we’ll be making some large bulletins for main as much as NAMM ’24. That is an especially thrilling time for Mackie, and we couldn’t be happier doing all of this alongside the RØDE crew.”
