As ATSC 3.0 Customary Rolls Out Throughout the Nation, 10,000 NEXTGEN TV Units Are Now Offered Day by day; Extra Improve Accent Receivers Arrive at Retail
NEW YORK, Oct. 18, 2023 /PRNewswire/ — Pearl TV, the consortium of U.S. broadcast firms main the nation’s transition to NEXTGEN TV, and its community companions at present spotlighted new milestones for NEXTGEN TV receivers and introduced particulars of Pearl TV broadcasters’ nationwide vacation promoting marketing campaign. On the eve of the Pepcom Vacation Spectacular!, the place the buyer advantages of NEXTGEN TV can be highlighted, Pearl additionally applauded the collaborative efforts of New York Metropolis broadcasters launch of NEXTGEN TV, increasing the nationwide attain of NEXTGEN TV to 70% of American viewers and underscoring its momentum for broadcasters and customers alike.
“NEXTGEN TV is assembly thrilling milestones because it approaches the top of 2023, solidifying its trajectory for 2024 which incorporates extra TV producers anticipated so as to add NEXTGEN TV as a function, extra accent choices for customers at retail, extra market launches, and extra distinctive and interactive content material from broadcasters,” stated Anne Schellemanaging director of Pearl TV. “We’re excited to be at Pepcom Vacation Spectacular! in New York Metropolis to assist promote and educate customers on the numerous choices they’ve on the subject of NEXTGEN TV. And we reward New York Metropolis broadcasters for his or her collaboration and technical dedication in bringing the usual to the nation’s largest tv market.”
A function constructed into choose TV fashions manufactured by Hisense, LG, Samsung and Sony, NEXTGEN TV is extensively obtainable to customers at retail throughout greater than 100 fashions, beginning at $599and viewable at www.watchnextgentv.com. Whereas options might range by machine and broadcaster as industrial service expands in native markets, NEXTGEN TV is designed to be future proof, enabling a viewer’s tv set to advance with technological enhancements. NEXTGEN TV, powered by the IP-based ATSC 3.0 normal, can be a complement to streaming platforms, because it would not compete for family bandwidth with over-the-top content material, however as an alternative, is supplied as a free over-the-air service.
Shoppers are additionally accessing NEXTGEN TV service utilizing an antenna. As antenna expertise and look has considerably modernized, the Free TV Venture is a corporation that helps customers uncover the advantages of free over-the-air (OTA) broadcast tv. TheFreeTVProject.org web site supplies related and user-friendly content material, together with free on-line instruments that can assist customers uncover the correct TV antenna and see what number of and which OTA channels can be found of their areas. In recent times, new OTA channels have launched at a fee of 1 new community each two to a few months, based on Display Engine/ASI. And antenna utilization continues to climb as 35 million U.S. households have an antenna and 50 million are anticipated to have one by 2025, based on the Shopper Expertise Affiliation.
Presence: Pepcom and Vacation Marketing campaign
NEXTGEN TV can be at Pepcom Vacation Spectacular!, Oct. 19in New York Metropolisshowcasing choose new NEXTGEN TV fashions from Hisense and Samsung, new improve accent gadgets, and educating media in regards to the new requirements’ options and advantages. Providing a number of gifting potentialities, merchandise which can be licensed with the NEXTGEN TV brand include the most recent applied sciences and content material safety safety, they usually present wonderful leisure choices. Gadgets on show will embrace: Hisense, LGSamsung and Sony NEXTGEN TVs; Atlanta DTH accent receiver; and Zapperbox and Zinwell NEXTGEN TV improve equipment, with choose particulars and options listed under.
Broadcasters and stations will promote and interact with their native viewers on the brand new normal by the NEXTGEN TV Vacation Advertising and marketing Marketing campaign. This 13-week, multi-channel, nationwide marketing campaign in NEXTGEN TV’s prime 40 on-air markets kicks off in November and permits broadcasters to speed up the NEXTGEN TV groundswell by social media and artistic adverts. Extremely curated, the marketing campaign equips TV stations with instructional content material for his or her viewers pushed by client analysis by Magid. Following the 2022 Vacation Advertising and marketing Marketing campaign, Magid discovered that when conscious of the marketing campaign’s advert and social spots, 74% of customers who didn’t but personal a NEXTGEN TV are prone to buy one.
Gadgets Accessible Now and Staged for Retail: ADTH, Zapperbox, Zinwell
Atlanta DTH Field
- The trade’s first NEXTGEN TV-certified receiver that can be verified for content material safety features a dual-mode TV tuner for reception of each ATSC 3.0 and ATSC 1.0 tv alerts. The ADTH receiver absolutely helps Excessive Dynamic Vary (HDR), Dolby AC-4 audio, broadcast purposes despatched by TV broadcasters and encompasses a Bluetooth-powered distant management.
- After an preliminary sell-out, ADTH will quickly begin transport pre-orders of its NEXTGEN TV receiver field with a instructed retail value of $89.99. The unit is provided with dual-band Wi-Fi for software program updates and safety verification to make sure seamless playback of protected broadcast TV content material.
Zinwell “NEXTGEN TV BOX” (Mannequin ZAT-600B)
- A stand-alone single-tuner ATSC 1.0/3.0 tuner that accepts a normal digital TV antenna and is designed to decode/tune ATSC 1.0 and three.0 broadcast alerts. The Zinwell NEXTGEN TV Field is a perfect accent for customers with TVs that would not have built-in ATSC 3.0 tuners. It helps 4K broadcasts, enhanced Dolby audio, and entry to broadcaster purposes.
- Licensed to hold the NEXTGEN TV brand, the Zinwell ZAT-600B can be safety verified to function with no need an web connection. Working alongside Channel Grasp, Zinwell’s merchandise will quickly be accessible by taking part antenna installers and retailers nationwide by year-end.
Zapperbox NEXTGEN TV Digital Video Recorder (DVR)
- Providing the primary NEXTGEN TV DVR obtainable as single tuner receiver to report or watch one channel at a time ($249.95 instructed retail value) or a twin tuner receiver to report or watch as much as two channels at a time ($274.95 instructed retail value). Each fashions present Dolby AC-4 audio playback and are anticipated to be NEXTGEN TV licensed and safety verified by yr finish.
- Zapperbox fashions assist each ATSC 1.0 and ATSC 3.0 broadcasts, with new safe Digital Video Recording added as a current replace. DVR performance, which incorporates recording and skip-forward capabilities, is on the market on each single-tuner and dual-tuner Zapperbox fashions.
NEXTGEN TV Now in New York Metropolis
Broadcasters have launched NEXTGEN TV service in New York Metropolis and surrounding areas—the primary tv market within the county encompassing roughly 7.73 million TV households based on trade rankings. New Yorkers will get probably the most out of reside native information, occasions, and sports activities programming, whereas giving its broadcasters a extra compelling and interactive strategy to ship their content material. New York Metropolis viewers can now entry six extra channels over-the-air (OTA) without cost with NEXTGEN TV: PBS stations WNET and WLIW; WMBQ; CBS’ WCBS; NBC’s WNBC; and Telemundo’s WNJU.
The New Customary in Over-the-Air Tv
NEXTGEN TV, a free over-the-air service, is the primary main overhaul to the Superior Tv Programs Committee’s normal for receiving over-the-air alerts in 25 years. Now broadcasting in additional than 70 markets, NEXTGEN TV powered by ATSC 3.0 is predicted to achieve over 70% of U.S. tv households in 2023.
NEXTGEN TV makes doable:
- Gorgeous 4K and Excessive Dynamic Vary (HDR) video
- Constant quantity throughout channels
- Added voice readability with Dolby’s Voice +
- Movie show-quality sound
- Enhanced web content material on demand
- Superior emergency alerts and knowledge
- Expanded and hyperlocal information
- Twin language capabilities
Media all in favour of assembly with the NEXTGEN TV workforce at Pepcom Vacation Spectacular! can contact [email protected]or go to it on the present.
Shoppers can be taught extra about NEXTGEN TV by visiting www.watchnextgentv.com, which gives a information to cities already on the air, the place alerts will quickly be rolling out, and obtainable tv fashions.
About Pearl TV:Pearl TV is a enterprise group of U.S. broadcast firms with a shared curiosity in exploring forward-looking broadcasting alternatives, together with progressive methods of selling native broadcast TV content material and growing digital media and wi-fi platforms for the printed trade. Pearl’s membership, comprising greater than 820 TV stations, consists of eight of the biggest broadcast firms in America: Cox Media Group, Graham Media Group, Grey Tv, Hearst Tv Inc., Nexstar Media Group, Sinclair Broadcast Group, the E.W. Scripps Firm, and TEGNA Inc.
SOURCE Pearl TV
