Apple”s upcoming iPhone 16 sequence is anticipated to “characteristic a big improve in microphone specs” to enhance the Siri expertise, Apple analyst Ming-Chi Kuo mentioned in his newest survey report. The specification improve will profit iPhone 16 microphone suppliers AAC and Goertek.
Kuo predicts that “the ASP of microphones for every iPhone 16 shall be at the very least 100–150% increased than that of the iPhone 15.” AAC Applied sciences, which has a smaller income scale, may profit comparatively extra from the improve.
In line with the analyst, the upgraded microphone setup is anticipated to reach on all iPhone 16 fashions. It is going to have a greater signal-to-noise ratio (SNR) as a key specification to “enhance the Siri expertise considerably,” alongside improved water resistance.
Kuo added that these adjustments “might point out that Apple expects to combine extra AI/AIGC capabilities into Siri as a key promoting level of the iPhone 16.” Apple has to compete with the likes of Samsung, which just lately launched its generative AI mannequin Gauss, and its Galaxy AI is anticipated to debut alongside the Galaxy S24 sequence subsequent yr.
Apple reorganized its Siri group in 3Q23 to combine AIGC/LLM. Voice enter would be the key interface for AI/AIGC/LLM on cellular smartphones, so strengthening Siri’s {hardware} and software program options and specs is the important thing to selling AIGC.
AI-generated content material (AIGC) has multiplied its presence lately, and Apple is not any stranger to it. A latest report claims the Cupertino large is working to convey some LLM-powered Siri options subsequent yr as a part of iOS 18. The corporate is secretly constructing its personal tackle generative AI, unofficially generally known as Apple GPT.
Apple reportedly spends thousands and thousands of {dollars} a day on its ChatGPT rival. Talking of which, ChatGPT took the web by storm and just lately celebrated its first birthday. The generative AI chatbot can also be probably the most searched matter on Wikipedia, with over 49 million web page views.
Supply: Ming-Chi Kuo