June 5, 2023
PRESS RELEASE
Introducing Apple Imaginative and prescient Professional: Apple’s first spatial pc
CUPERTINO, CALIFORNIA Apple right now unveiled Apple Imaginative and prescient Professional, a revolutionary spatial pc that seamlessly blends digital content material with the bodily world, whereas permitting customers to remain current and related to others. Imaginative and prescient Professional creates an infinite canvas for apps that scales past the boundaries of a conventional show and introduces a completely three-dimensional consumer interface managed by essentially the most pure and intuitive inputs attainable — a consumer’s eyes, arms, and voice. That includes visionOS, the world’s first spatial working system, Imaginative and prescient Professional lets customers work together with digital content material in a method that appears like it’s bodily current of their area. The breakthrough design of Imaginative and prescient Professional options an ultra-high-resolution show system that packs 23 million pixels throughout two shows, and customized Apple silicon in a novel dual-chip design to make sure each expertise feels prefer it’s going down in entrance of the consumer’s eyes in actual time.
“Right this moment marks the start of a brand new period for computing,” stated Tim Cook dinner, Apple’s CEO. “Simply because the Mac launched us to non-public computing, and iPhone launched us to cellular computing, Apple Imaginative and prescient Professional introduces us to spatial computing. Constructed upon a long time of Apple innovation, Imaginative and prescient Professional is years forward and in contrast to something created earlier than — with a revolutionary new enter system and hundreds of groundbreaking improvements. It unlocks unimaginable experiences for our customers and thrilling new alternatives for our builders.”
“Creating our first spatial pc required invention throughout practically each aspect of the system,” stated Mike Rockwell, Apple’s vice chairman of the Expertise Improvement Group. “By means of a decent integration of {hardware} and software program, we designed a standalone spatial pc in a compact wearable type issue that’s the most superior private electronics system ever.”
Extraordinary New Experiences
Apple Imaginative and prescient Professional brings a brand new dimension to highly effective, private computing by altering the way in which customers work together with their favourite apps, seize and relive recollections, take pleasure in beautiful TV reveals and flicks, and join with others in FaceTime.
An infinite canvas for apps at work and at residence: visionOS incorporates a three-dimensional interface that frees apps from the boundaries of a show to allow them to seem facet by facet at any scale. Apple Imaginative and prescient Professional allows customers to be much more productive, with infinite display screen actual property, entry to their favourite apps, and all-new methods to multitask. And with assist for Magic Keyboard and Magic Trackpad, customers can arrange the proper workspace or carry the highly effective capabilities of their Mac into Imaginative and prescient Professional wirelessly, creating an infinite, personal, and transportable 4K show with extremely crisp textual content.
Partaking leisure experiences: With two ultra-high-resolution shows, Apple Imaginative and prescient Professional can rework any area into a private movie show with a display screen that feels 100 ft extensive and a complicated Spatial Audio system. Customers can watch films and TV reveals, or take pleasure in beautiful three-dimensional films. Apple Immersive Video provides 180-degree high-resolution recordings with Spatial Audio, and customers can entry an thrilling lineup of immersive movies that transport them to thoroughly new locations.
Spatial computing makes new kinds of video games attainable with titles that may span a spectrum of immersion and convey players into all-new worlds. Customers also can play over 100 Apple Arcade video games on a display screen as massive as they need, with unimaginable immersive audio and assist for widespread recreation controllers.
Immersive Environments: With Environments, a consumer’s world can develop past the scale of a bodily room with dynamic, stunning landscapes that may assist them focus or scale back muddle in busy areas. A twist of the Digital Crown lets a consumer management how current or immersed they’re in an atmosphere.
Reminiscences come alive: That includes Apple’s first three-dimensional digicam, Apple Imaginative and prescient Professional lets customers seize, relive, and immerse themselves in favourite recollections with Spatial Audio. Each spatial picture and video transports customers again to a second in time, like a celebration with mates or a particular household gathering. Customers can entry their complete picture library on iCloud, and examine their pictures and movies at a life-size scale with sensible colour and spectacular element. Each Panorama shot on iPhone expands and wraps across the consumer, creating the feeling they’re standing proper the place it was taken.
FaceTime turns into spatial: With Apple Imaginative and prescient Professional, FaceTime calls benefit from the room across the consumer, with everybody on the decision mirrored in life-size tiles, in addition to Spatial Audio, so apparently members are talking proper from the place they’re positioned. Customers carrying Imaginative and prescient Professional throughout a FaceTime name are mirrored as a Persona — a digital illustration of themselves created utilizing Apple’s most superior machine studying methods — which displays face and hand actions in actual time. Customers can do issues collectively like watch a film, browse pictures, or collaborate on a presentation.
Much more app experiences: Apple Imaginative and prescient Professional has an all-new App Retailer the place customers can uncover apps and content material from builders, and entry a whole lot of hundreds of acquainted iPhone and iPad apps that run nice and routinely work with the brand new enter system for Imaginative and prescient Professional. Apple’s developer group can go even additional and benefit from the highly effective and distinctive capabilities of Imaginative and prescient Professional and visionOS to design brand-new app experiences, and reimagine present ones for spatial computing.
A Revolutionary Working System and Consumer Interface
Constructed on the muse of a long time of engineering innovation in macOS, iOS, and iPadOS, visionOS was designed from the bottom as much as assist the low-latency necessities of spatial computing. The result’s a revolutionary working system that delivers highly effective spatial experiences that may benefit from the area across the consumer, unlocking new alternatives at work and at residence.
visionOS incorporates a brand-new three-dimensional interface that makes digital content material feel and look current in a consumer’s bodily world. By responding dynamically to pure gentle and casting shadows, it helps the consumer perceive scale and distance. To allow consumer navigation and interplay with spatial content material, Apple Imaginative and prescient Professional introduces a wholly new enter system managed by an individual’s eyes, arms, and voice. Customers can flick thru apps by merely them, tapping their fingers to pick, flicking their wrist to scroll, or utilizing voice to dictate.
Apple Imaginative and prescient Professional additionally options EyeSight, a rare innovation that helps customers keep related with these round them. When an individual approaches somebody carrying Imaginative and prescient Professional, the system feels clear — letting the consumer see them whereas additionally displaying the consumer’s eyes. When a consumer is immersed in an atmosphere or utilizing an app, EyeSight offers visible cues to others about what the consumer is concentrated on.
Breakthrough Design
Apple Imaginative and prescient Professional builds on Apple innovation and expertise designing high-performance merchandise like Mac, iPhone, and wearables like Apple Watch, culminating in essentially the most superior private electronics system ever. To realize formidable objectives for efficiency, mobility, and wearability, Apple utilized essentially the most superior supplies attainable.
Apple Imaginative and prescient Professional has an astonishing quantity of expertise in a compact design. A singular piece of three-dimensionally shaped and laminated glass is polished to create an optical floor that acts as a lens for the big range of cameras and sensors wanted to mix the bodily world with digital content material. The glass flows into the customized aluminum alloy body that lightly curves across the consumer’s face, whereas the modular system permits for a tailor-made match to accommodate a variety of individuals. The Mild Seal is manufactured from a smooth textile, and is available in a variety of styles and sizes, flexing to evolve to a consumer’s face for a exact match. Versatile straps guarantee audio stays near the consumer’s ears, whereas a Head Band — accessible in a number of sizes — is three-dimensionally knitted as a single piece to supply cushioning, breathability, and stretch.1 The band is secured with a easy mechanism, making it straightforward to vary to a different measurement or model of band.
Unequalled Innovation in {Hardware}
Apple Imaginative and prescient Professional is designed to ship phenomenal compute efficiency in a compact wearable type issue. That includes a breakthrough ultra-high-resolution show system constructed on high of an Apple silicon chip, Imaginative and prescient Professional makes use of micro-OLED expertise to pack 23 million pixels into two shows, every the scale of a postage stamp, with extensive colour and excessive dynamic vary. This technological breakthrough, mixed with customized catadioptric lenses that allow unimaginable sharpness and readability, delivers jaw-dropping experiences. Customers with imaginative and prescient correction wants will use ZEISS Optical Inserts to make sure visible constancy and eye monitoring accuracy.2
A sophisticated Spatial Audio system is core to the Apple Imaginative and prescient Professional expertise, creating the sensation that sounds are coming from the atmosphere across the consumer and matching the sound to the area. Two individually amplified drivers inside every audio pod ship Personalised Spatial Audio based mostly on the consumer’s personal head and ear geometry.3
Along with making a breakthrough show and superior audio experiences, the high-performance eye monitoring system in Apple Imaginative and prescient Professional makes use of high-speed cameras and a hoop of LEDs that challenge invisible gentle patterns onto the consumer’s eyes for responsive, intuitive enter.
These groundbreaking improvements are powered by Apple silicon in a novel dual-chip design. M2 delivers unparalleled standalone efficiency, whereas the brand-new R1 chip processes enter from 12 cameras, 5 sensors, and 6 microphones to make sure that content material appears like it’s showing proper in entrance of the consumer’s eyes, in actual time. R1 streams new photographs to the shows inside 12 milliseconds — 8x sooner than the blink of a watch. Apple Imaginative and prescient Professional is designed for all-day use when plugged in, and as much as two hours of use with its exterior, high-performance battery.
Trade-Main Privateness and Safety
Apple Imaginative and prescient Professional is constructed on a powerful basis of privateness and safety, and retains customers in charge of their information.
Optic ID is a brand new safe authentication system that analyzes a consumer’s iris below numerous invisible LED gentle exposures, after which compares it to the enrolled Optic ID information that’s protected by the Safe Enclave to immediately unlock Apple Imaginative and prescient Professional. A consumer’s Optic ID information is absolutely encrypted, shouldn’t be accessible to apps, and by no means leaves their system, that means it’s not saved on Apple servers.
The place a consumer seems stays personal whereas navigating Apple Imaginative and prescient Professional, and eye monitoring info shouldn’t be shared with Apple, third-party apps, or web sites. Moreover, information from the digicam and different sensors is processed on the system degree, so particular person apps don’t have to see a consumer’s environment to allow spatial experiences. EyeSight additionally features a visible indicator that makes it clear to others when a consumer is capturing a spatial picture or video.
Pricing and Availability
Apple Imaginative and prescient Professional begins at $3,499 (U.S.), and will probably be accessible early subsequent yr on apple.com and at Apple Retailer places within the U.S., with extra international locations coming later subsequent yr. Clients will be capable to find out about, expertise, and personalize their match for Imaginative and prescient Professional at Apple Retailer places. For extra details about Imaginative and prescient Professional, go to apple.com/apple-vision-pro.
About Apple
Apple revolutionized private expertise with the introduction of the Macintosh in 1984. Right this moment, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple units and empower folks with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 workers are devoted to creating the most effective merchandise on earth, and to leaving the world higher than we discovered it.
- Equipment are offered individually.
- ZEISS Optical Inserts are offered individually.
- Personalised Spatial Audio requires an iPhone with a TrueDepth digicam to create a private profile.
This system has not been approved as required by the foundations of the Federal Communications Fee. This system shouldn’t be, and is probably not, provided on the market or lease, or offered or leased, till authorization is obtained.
Press Contacts
Jacqueline Roy
Apple
jacqueline_roy@apple.com
Andrea Schubert
Apple
a_schubert@apple.com
Apple Media Helpline
media.assist@apple.com