Bowers & Wilkins plans to supply simply 60 McLaren-inspired examples of its wi-fi speaker, the Zeppelin, to have fun the automaker’s 60 years of existence
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October 11, 2023 at 18:34
Since 2015, the sound techniques for McLaren automobiles have been developed by speaker specialists Bowers & Wilkins. In honor of that relationship, the audio firm has launched a brand new McLaren-branded version of its wi-fi speaker.
Dubbed the Zeppelin due to its form, now that it’s completed in Papaya orange, Individuals could also be tempted to name it the soccer. Regardless of the speaker reminds you of, the form is intentional, and permits Bowers & Wilkins to suit “reference high quality drive unit applied sciences” into devoted left and proper speaker assemblies. They bracket a central subwoofer that helps present room-filling sound, the producer claims.
For the McLaren version, the speaker can be completed in Papaya Orange or Galvanic Gray, a nod to the model’s legendary racecars. On the again, a Speedy Kiwi pays homage to Bruce McLaren, the automaker’s founder.
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“We’re thrilled to unveil the subsequent installment of our partnership with Bowers & Wilkins – the brand new Zeppelin McLaren Version wi-fi speaker,” mentioned George Biggs, McLaren’s chief gross sales and advertising officer. “Each manufacturers share a relentless dedication to pushing boundaries, be it in automotive engineering or audio excellence. Now, followers of each manufacturers can prolong the famend audio expertise from our automobiles to the house.”
Simply 60 examples of the Zeppelin McLaren Version can be bought, to have fun the model’s 60 years of existence. If you wish to purchase one, you’ll should know the way to discover your native McLaren dealership, as a result of they are going to be solely bought there.
“I’m thrilled to introduce the most recent addition to our increasing product portfolio developed in collaboration with our companions at McLaren Automotive,” mentioned Dan Shepherd, VP of licensing and partnerships at Bowers & Wilkins. “The Zeppelin McLaren Version joins the extremely profitable Px8 McLaren Version [headphones]making a uniquely interesting and modern wi-fi product vary that I’m positive will discover keen consumers amongst each followers of McLaren and followers of Bowers & Wilkins alike.”
The Bowers & Wilkins Zeppelin McLaren Version hit shops on October 11, and is priced at $899/€899/£799.
