Tumblr is downscaling its ambitions after failing to succeed in objectives for a brand new viewers, aiming to maneuver some workers members to different divisions of mother or father firm Automattic. From a report: A leaked memo, which circulated on Tumblr and was confirmed in a Verge remark by Automattic CEO Matt Mullenweg, says that “the bulk” of Tumblr’s non-support, security, and moderation workers will “change to different divisions.” In follow-up posts on Tumblr, Mullenweg said that Automattic is planning “a extra centered strategy in 2024,” together with an emphasis on the “core performance” of the location.
[…] It describes implementing a backup plan to “mirror and resolve the place else we must always focus our vitality collectively” with out shedding workers from Automattic — which additionally operates the WordPress.com and WordPress VIP internet hosting companies. “This plan is going on now.” That entails transferring the vast majority of 139 individuals on a staff recognized as protecting product improvement, advertising, and different duties exterior help, moderation, and safety.
