As we speak, Mission Engineering, in collaboration with Fender Musical Devices Corp. (FMIC), announce the return of the long-lasting Sunn® amplifier model as an formally licensed product. The Sunn model was on the forefront of amplifier innovation all through the Nineteen Sixties and Seventies, utilized by legendary gamers together with Pete Townsend, Jimi Hendrix, the Seashore Boys, the Melvins, and lots of extra. As we speak, below an unique licensing settlement with FMIC, Sunn Musical Gear Company will spearhead the model’s return, making use of Sunn’s distinctive method to amplifiers and different merchandise with a devoted US-based manufacturing facility to ship on this ambition.
“Resurrecting the Sunn model has lengthy been a dream of our crew, and we’re thrilled to be the trusted associate Fender has chosen to carry this imaginative and prescient to life,” mentioned James Lebihan, CEO of Sunn Amplification. “We’re honored to have a strong group of Sunn lovers, together with a few of the authentic staff, be a part of us on this journey to revive Sunn for musicians worldwide. If the Sunn model, and the historic significance it has within the music trade, you perceive why the world wants it again.”
“We’re proud to associate with Mission Engineering to uphold the legacy of the Sunn Amplifier model and stay up for introducing fashionable gamers to the uncooked energy that these traditional amplifiers are able to,” mentioned Richard Bussey, VP of Equipment, Life-style and Licensing FMIC. “We will’t wait to point out what the Mission Engineering and Sunn Amplification crew has in retailer.”
Traditionally, Sunn was on the forefront of amplifier innovation within the Nineteen Sixties and 70s earlier than its eventual closure. They remained below the Fender umbrella of manufacturers for a few years, awaiting the fitting crew and sources to usher in Sunn’s subsequent chapter. In 2022, a gaggle of passionate trade veterans approached Fender with an impressed imaginative and prescient to resurrect the Sunn model, repositioning it at its rightful place within the music trade. Following in-depth discussions, it was mutually determined that Sunn Amplification Company would spearhead the rejuvenation of the Sunn model, making use of Sunn’s distinctive method to amplifiers and tone with a devoted US-based manufacturing facility to ship on this ambition.
Starting from $499 to $3,299 the revived Sunn product line will function historic reproductions of the traditional Sunn designs, using authentic tooling, and introduce new merchandise that incorporate fashionable know-how to fulfill the wants of right now’s musicians. Merchandise will likely be obtainable for buy globally late 2023. For added data, updates and to discover a retailer close to you go to www.sunnamps.com
ABOUT MISSION ENGINEERING:
Mission Engineering started in 2009 in a storage in Petaluma, California producing the Mission SP-1, the primary switching expression pedal designed to work with the brand new era of digital amps and results. Since then they’ve expanded to a number of areas, launched the primary programmable multi-expression controller, the primary stereo full vary energetic speaker for modeling units, and quite a few different modern units for musicians. In 2015, Mission acquired the Stagecraft firm. The manufacturing facility in St. Louis builds speaker and amp cupboards for Mission and lots of different boutique amp designers. Mission has the world’s largest vary {of professional} high quality expression pedals designed to work with the most recent era of digital amps, results, and controllers. Mission expression pedals are utilized by the highest identify artists, studios and venues worldwide. Mission quantity pedals are designed to offer dependable efficiency with all kinds of devices and sign chains. From the hand wired VM-1 to the subtle buffered VM-PRO, Mission quantity pedals gained’t suck your tone. Combining state-of-the-art options comparable to bit good USB audio, Bluetooth wi-fi, and coaxial full vary drivers with conventional hand crafted cupboards, Mission Gemini is space-age amplification. With a alternative of mono and stereo, energetic and passive, and a variety of various cupboard varieties, Gemini supplies the proper speaker answer for monitoring, recording, and efficiency with modeling amps and software program based mostly guitar programs.
ABOUT SUNN AMPLIFICATION CORPORATION:
Sunn Musical Gear Corp is a newly established entity devoted to reviving the long-lasting Sunn model. The crew of skilled trade veterans brings a novel ardour, imaginative and prescient, and technical acumen to the duty of respiration new life into the beloved amplifier model.
ABOUT FENDER MUSICAL INSTRUMENTS CORPORATION:
Since 1946, Fender has revolutionized music and tradition as one of many world’s main musical instrument producers, entrepreneurs and distributors. Fender Musical Devices Company (FMIC)–whose portfolio of owned and licensed manufacturers contains Fender®, Squier®, Gretsch® guitars, Jackson®, EVH®, Charvel®, Bigsby® and PreSonus® – follows a player-centric method to crafting the highest-quality devices and digital experiences throughout genres. Since 2015, Fender’s digital arm has launched a brand new ecosystem of merchandise and interactive experiences to accompany gamers at each stage of their musical journey. This contains modern apps and studying platforms designed to enrich Fender guitars, amplifiers, results pedals, equipment and pro-audio gear, and encourage gamers by way of an immersive musical expertise. FMIC is devoted to unlocking the ability of musical expression for all gamers, from freshmen to history-making legends. In 2021, Fender celebrated 75 years of giving artists “wings to fly,” carrying on the imaginative and prescient of its founder, Leo Fender, and connecting gamers by way of a shared love of music.
